How I got here

I began my career in a small design agency with a focus on bespoke on-trend design work. From there I followed my passion for music to street press publication Drum Media where I learned about deadlines and multitasking on another level. With some experience under my belt and wanting a new challenge, I established digital design agencies Alternate Insight and The Make Room where I managed staff, client relationships and all project management. After 10+ years running agencies I missed doing the design work I loved so much and decided to go freelance. Now I get to focus on working with clients I respect and jobs that I'm passionate about contributing to.

My design experience

I have over 15 years of experience working as both a print and digital designer across diverse industries including music, fashion, politics, health/pharma, finance, corporate, unions and not-for-profits, to name a few. As a result, I'm skilled at interpreting and fleshing out complex briefs and working with multiple stakeholders.

My philosophy

I believe clear accessible communication is key to working collaboratively with my clients and exceeding their expectations. This means no unnecessary lingo - being open, direct and flexible. It also means running a tight ship - meeting deadlines and staying within budget. I'm passionate about design and its role in positive social change and making the world a more enjoyable and visually beautiful place. I especially enjoy working for clients whose cause I respect.

Outside of design, I'm into hanging out with my daughter in nature, growing food and studying Indigenous Knowledge.

For my detailed work history see my LinkedIn profile or get in touch to request my resume.